Earn More From the Stays You Already Have

It makes sure the right offer reaches the right guest at the right moment, without relying on someone remembering to ask. You set up one catalogue of add-ons, room upgrades, events and packages, offer them to guests by email and in the guest web app, take payment securely, and reach past guests who have agreed to hear from you. Every purchase turns into a request your team already knows how to deliver.

Four products work together. Alliants Merchandising holds your catalogue, prices and offer rules. Alliants Payments lets guests pay without your team handling a card. Alliants Engage sends offers and campaigns to guests who have agreed to receive them. Alliants Guest App is the branded web hub where guests find offers and your team. All four run on Alliants Core Platform and the same guest profile.

Mostly your revenue, guest experience, front office and concierge teams, who set up products, prices and eligibility rules in Alliants Merchandising. Reservations and front office send payment links, and finance keeps track of payments. Marketing and customer relationship management (CRM) teams build the audiences and campaigns in Alliants Engage. Each person sees only the modules and properties their permissions allow.

Today an upgrade often depends on someone remembering to ask, and a late checkout or spa treatment can mean a phone call and a card number. Here, offers go out by rule to the guests they suit, before arrival, in stay or after departure, and guests pay on a secure page. Your team can still sell in person whenever they like, using the same catalogue.

No. It works alongside your property management system (PMS). Alliants Merchandising reads room, rate, code and stay dates from the booking in your PMS, and room upgrade offers and prices come from Oracle OPERA Cloud. Bookings, guest profiles and rooms stay in step with your PMS, and check-in, check-out and profile edits go back to it.

In your journey emails, where each email shows the products that guest is offered as product cards, and in the Alliants Guest App, through an Upgrade Your Stay carousel and an add-ons page. You choose which of these to switch on, and offers in emails need Alliants Engage on your properties. Your team can also sell any product on a guest's behalf.

No. You choose who each product is for, by room class, rate, loyalty membership, party size, length of stay and more, and you set whether it is offered before arrival, in stay or after departure. A product a guest has already bought for a date is not offered again for that date. Your team can preview exactly what a guest will see before anything goes live.

On a secure page from your payment provider, where guests type their card details into the provider's own form, with 3-D Secure where the card needs it. Card numbers never pass through Alliants servers. For each product you choose whether it is paid at booking, at check-in, added to the room bill, or complimentary, and guests can save a card to their profile for next time.

Yes, where your property is connected to Oracle OPERA Cloud. Guests see the upgrades available for their reservation, priced from your property management system (PMS), and the price is checked again at the moment of purchase, so a changed or withdrawn offer is refused rather than sold. Each upgrade opens a request for your team with the amount to charge. Availability depends on your property, so ask your Alliants contact.

Not if you set caps. You group journeys and campaigns into cap groups and limit how many messages a guest receives in a time window, and each message is classed by type, such as service or promotional, so consent and caps apply correctly. Guests can unsubscribe in one click or one word, and an email unsubscribe removes consent for email only. Unsubscribes take effect straight away.

Not for every guest. Offers go out in your journeys and show in the guest web app, so guests are offered extras even when the desk is busy. Your team can still sell any product on a guest's behalf, in any payment mode, and add products to a request when they raise it. A conversation at the desk or on the phone then ends in a clear order, not a handwritten note.

It becomes work your team can see. Each purchase creates an order and a request linked to the guest's booking, in the request type you chose for that product, and order lines go to the product's default vendor. You choose whether fulfilment is automatic, needs staff confirmation, or happens before the guest arrives. A Purchases tab on the booking lists everything the guest has bought.

You set the dates a product can be sold or used, block out dates when it cannot, and choose free sell or a daily count shared across products. You decide whether a sale is blocked when stock runs out. Stock is checked again at the moment of purchase, and a repeated submission never creates a second order, so a busy weekend does not end in an apology.

Yes. Staff send a payment link or ask for a pre-authorisation, by email, text message or both, and guests enter their card on the provider's secure hosted page. Staff see the status on the booking and never have to write down or key in a card number. Links expire after seven days, and a link that could not be delivered can be copied instead.

In Alliants Engage you build an audience from profile details, stays, loyalty, consent and guest activity, such as guests with three stays in a year. Then you send a campaign for an offer or announcement, once or on a schedule, by email, text message or WhatsApp. Live counts and a masked preview show who matches before anything goes out, and you can pause or cancel a campaign at any time.

Alliants Core Platform connects to Oracle OPERA Cloud, HotelKey, Shiji, Apaleo, Mews (switched on per property), StayNTouch, Infor HMS and iReckonu. Alliants Merchandising reads room, rate, code and stay dates from the booking in your property management system (PMS), and room upgrade offers come from OPERA Cloud. Charges can be posted to the guest folio in OPERA Cloud and Shiji. We confirm your exact systems before you commit.

Alliants Payments works with Adyen, PayOne and Stripe, with each brand and property using its own merchant account, so payments run through your own account. Others, including Braintree, Cybersource, Elavon and FreedomPay, are also possible depending on your property. Saved cards can also be passed into the reservation in your property management system (PMS), including Oracle OPERA Cloud, Mews, Apaleo, Infor, Shiji and Otalio.

Email goes through SendGrid, text message through Twilio, and WhatsApp through Meta's WhatsApp Business platform using approved templates. Emails are designed in a drag-and-drop editor with your brand's own fonts. Alliants Engage takes consent from your property management system (PMS), customer relationship management (CRM) system and booking systems, and consent a guest gives directly is never overwritten when your systems resync.

We switch Alliants Merchandising, Alliants Payments and Alliants Engage on for your brand. Your catalogue, rules and touchpoints are then configured for each property during onboarding, and a merchant account is set up for each brand or property. Head office can build a journey once and push it to every property as a draft, and each property can adapt its own copy. Staff use alliants.ai in any modern browser, and guests need nothing to download.

Alliants is ISO 27001 certified. Data is hosted on Amazon Web Services in one regional deployment for your brand: Europe, the United States or Asia Pacific. Each brand has its own dedicated database, guest data is never matched or shared with another brand, and data is encrypted in transit.

Card entry uses your payment provider's hosted fields or pages, following the payment card industry (PCI) SAQ A model, and card data is vaulted by a PCI DSS Level 1 payment provider. Alliants Payments run in their own isolated service with separate credentials, and Alliants stores only the provider token, card brand, expiry and last four digits. Viewing a full card number needs its own permission.

Every send is checked first. Each message is checked against the guest's consent for that channel and message type, with rules that follow the guest's jurisdiction. Consent is held per guest, channel and purpose, and staff can record verbal consent on the profile. Every send, suppression and consent change is logged with its reason, so you can always see why a guest did or did not receive a message.

Yes. Roles are scoped to your brand, a property or a department. In Alliants Merchandising, viewing products, managing products, previewing a guest's offers and raising purchases as requests are separate permissions. Sensitive answers to booking questions are never shown back to guests, and staff can sign in with your own single sign-on (SSO), so access follows your staff directory.

The request clears their data across related records, including conversations and send logs, and keeps a record of what was cleared without holding any guest details. Data past your retention period is removed, and payment and authorisation changes keep an audit trail. Consent is held per channel and checked before any message is sent.

Alliants Merchandising and Alliants Payments are part of the Seamless Bundle and the All-In Bundle. Alliants Engage is part of the Signature and All-In bundles, Alliants Guest App is part of the All-In Bundle, and Alliants Core Platform is in every bundle. Pricing is agreed per contract, so talk to our team about the right fit for your properties.

No. Most hotels start with a bundle built around one goal and add more as they grow. Modules are switched on per brand and per property, so each hotel runs exactly what it needs. Your current upsell process is a good place to begin the conversation, because it shows where offers get missed today.

Book 30 minutes with an Alliants expert. Bring your current upsell process and we will show you where offers get missed. We will also show you the products running in a hotel like yours and talk through how they would fit your properties and systems.

It depends on the products you choose, how many properties you start with and the systems each one runs. Your catalogue, rules and touchpoints are configured property by property during onboarding. Talk to our team for a plan that fits your properties and a realistic timeline.